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Question: What did you find when you started looking into the world of online dating?Dan Ariely: I became interested in online dating because one of the people who were sitting in an office next to me was incredibly miserable, and he was an assistant professor; he just moved to the university where I was at; he was spending long hours; he was not finding anybody to date; he was, couldn’t date students at the university, he was a professor; he didn’t have time to go outside." And I took people that I liked more and I liked less, and I took their profile and I tried to figure out could I tell the difference? Imagine you went to 50 people you really like and 50 people you only like so-so, and you asked all of them to fill this profile, then you took this 100 profiles and you tried to sort them out into piles. And then went a step further, did some studies with online daters about how much they enjoyed it and what they were getting from it, until the final stage, we, I figured out, I thought I knew what was going on, which is that online dating sites assume that people are easy to describe on searchable attributes.They think that we’re like digital cameras, that you can describe somebody by their height and weight and political affiliation and so on. That when you taste the wine, you could describe it, but it’s not a very useful description. And it’s the complexity and the completeness of the experience that tells you if you like a person or not.Sino Friends Inc., the operator of zhenai.com, is financially backed by a group of international investment funds: Bridger Capital (the U.
Shijijiayuan is aggresive in online marketing, they spent more money on online advertising, than any companies in China.
You know, we were not particularly a social bunch, you know, he was basically stuck. So I start looking by registering myself and looking at other people and then I said, let me ask some of my friends to enroll.
And online dating was a very promising way to think about this solution for a marketplace that wasn’t working very well, and he tried online dating and he was just failing miserably, continuously. So I didn’t ask them to really enroll, I just took their profile sheets and asked people, "Could you fill those out but without your name? So this is kind of an initial observation that something is going wrong in this, in this market.
"So far it seems to be working, and so far it's really interesting," she said.
However, she's treating this more as an experiment than a search for love."There are so many conversations about modern day dating, especially online dating. like window shopping," she said."Is it possible for a person who doesn't know me at all to do that for me?
is the most established brand among China’s urban professionals who use online dating services to look for long-term relationships.